DIGITAL MARKETING EXECUTIVE

LOCATION CAPE TOWN SALARY: MARKET RELATED WITH MEDICAL AID/PROVIDENT FUND Our prestigious client is looking for a GURU in Digital Marketing, to join the team at a luxury hotel in Cape Town. The digital marketing executive will play a key role in managing digital campaigns, social media, and content creation to enhance brand awareness and engagement. Responsibilities but not limited to: Digital Marketing Manage website updates, social media, and coordinate and implement all digital campaigns. Content Creation Develop engaging content, including blog posts, high-quality visuals, photography, and videography for digital platforms. Brand Management Maintain brand consistency, monitor industry trends, and support overall marketing strategies. Manage all digital channels to drive brand awareness. Create engaging digital campaigns across multiple platforms. Community management respond to queries on social media, email, and phone. Social media content creation, including copy, images, and videos/reels. Manage Instagram, Facebook, Twitter, LinkedIn, YouTube, and TikTok platforms. Develop strategies to increase social media followership and engagement. Assist in building and maintaining brand image and reputation across all collateral. Provide graphic design support to produce marketing materials. Ensure all graphics and layouts are visually appealing and on-brand. Support the marketing team in executing communication initiatives and special events. Assist in developing and implementing marketing strategies incorporating SEO/SEM and content marketing. Maintain and update website content. Requirements: Creative and business-minded with a passion for hospitality. Attention to detail and ability to work independently or within a team. Relevant diploma or degree in Digital Marketing, Social Media, or a related field. Minimum 2 years of experience in hospitality marketing would be advantageous Strong understanding of digital marketing channels, including SEO, PPC, META, social media, email marketing, and display advertising. Basic proficiency in InDesign. Ability to think outside the box and deliver high-quality results.

Location: South Africa, ZA

Posted Date: 4/19/2025