Wine Club Associate

Job Description Job Description Description: At St. Francis Winery & Vineyards, we believe that every team member plays a vital role in our collective accomplishments. This is more than just a job—it's an opportunity to make a lasting impact while growing both professionally and personally. As a valued member of our team, you'll have the chance to share your passion for wine and contribute to our long-term brand loyalty. Are you a persuasive communicator who loves building relationships and thrives in a fast-paced, sales-focused environment? We’re seeking a Wine Club Associate to join our Direct-to-Consumer (DTC) team and help grow one of Sonoma’s most beloved wine clubs. This role combines proactive sales outreach, personalized service, and behind-the-scenes logistics to deliver exceptional experiences and drive revenue growth. As a key member of our DTC sales team, you’ll use your people skills and product knowledge to connect with wine lovers, promote exclusive offers, and turn everyday interactions into loyal, long-term memberships. This is a regular (full-time), non-exempt position. The schedule is Tuesday through Saturday with the requirement to work occasional weekend events and holidays, as well as flexibility in scheduling to ensure business-staffing needs are met. The anticipated pay range for this non-exempt position is between $23.00 and $27.00 per hour plus commissions. What You’ll Do Drive wine club sales and retention by making proactive outbound calls, texts, and emails to new, current, and former members Recommend wines and upsell members during club release periods to increase average order value and increase overall club revenue Follow up with guests who have abandoned carts, declined payments, or canceled memberships to recover sales and strengthen relationships Respond to inbound communications with professionalism and product expertise, turning customer inquiries into purchase opportunities Maintain accurate CRM records and contribute to campaign and event success through thoughtful, timely member outreach Support the tasting room and wine club events as needed to enhance the member experience Requirements: What We're Looking For 2 years of proven success in a sales, customer service, or account management role (wine or hospitality experience is a plus) Strong interpersonal and communication skills—you’re confident on the phone and can build rapport quickly Self-motivated, goal-oriented, and comfortable working with monthly sales targets Organized and tech-savvy, with experience using POS, CRM, and communication tools Passion for wine, storytelling, and delivering exceptional guest experiences Ability to work Tuesday–Saturday, including weekends and holidays as needed Why Join Us? Be part of a supportive, high-performing team that celebrates hitting goals Voted Best Place to Work 14 years in a row by North Bay Business Journal Enjoy wine industry perks, team incentives, and employee discounts Get hands-on exposure to DTC campaigns, sales strategies, and wine education Opportunity for growth in one of Sonoma’s leading family-owned wineries Hybrid schedule options Ready to bring your sales skills to the wine world? Apply today and help us share the story of St. Francis, one member at a time. St. Francis Winery and Vineyards is an equal opportunity employer, committed to a diverse and inclusive work environment. (EOE M/V/F/D)

Location: Santa Rosa, CA, US

Posted Date: 4/30/2025