Go to Market Manager

Join to apply for the Go to Market Manager role at Agicap Join to apply for the Go to Market Manager role at Agicap Get AI-powered advice on this job and more exclusive features. This range is provided by Agicap. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range Created in Lyon in 2016 by three French entrepreneurs, Agicap is one of the fastest scale-ups in Europe, with over 8000 customers, 550 employees and fast revenue growth (7x between 2021 and 2024). Agicap is part of the FT120, rewarding the most promising startups in France. Agicap allows CEOs and Finance teams of SMBs and Mid-Market companies to efficiently manage and forecast their cash flow, pay their suppliers and get paid. Cash is King, and Agicap fundamentally reshapes the way companies manage one of their greatest pain points. Our ambition is to become the global financial management solution for SMEs and Mid-Market companies worldwide. We have raised €145M since our creation, with prestigious VC funds including AVP, Greenoaks, Partech and BlackFin, with a last round in November 2024. These additional resources further fuel our product innovation, allowing us to grow significantly the team by welcoming new talents and accelerating our international expansion across Europe. We are now over 500 people. We believe our success comes from our highly passionate and dedicated teams, committed to building a company where people can grow and build their careers. We are constantly looking for great talents, aiming for excellence and ready to join our ambitious adventure! Home page Customer Stories Our Values Reporting directly to the Head of Product Marketing (who reports to the VP of Product), you will play a key role in Agicap’s journey to exceed €100M in ARR over the coming years. You will oversee a multi-country scope (France, DACH, Italy, UK, Spain). ️ Main Missions : Positioning & Messaging : Define clear and differentiated product positioning . Ensure message consistency across all channels (marketing, sales, etc.). Go-to-Market Strategy : Design, structure, and execute go-to-market strategies . Work closely with local teams to ensure successful product launches . Performance Tracking : Set equipment and activation goals for key products. Monitor performance and recommend corrective actions in case of deviations. Key Enablers for Success : Market Insight: Develop a deep understanding of market trends and the competitive landscape Product Influence: Collaborate with Product Managers to challenge and influence the roadmap using feedback from Sales and Customer Success Stakeholder Alignment: Align key stakeholders on strategic goals and performance indicators Additional Responsibilities : Sales & CS Enablement: Equip the teams with relevant materials (pitch decks, battle cards, etc.) Lead Optimization: Work with Marketing and Sales teams to optimize lead acquisition and conversion, suggesting impactful content marketing initiatives Pricing Strategy: Contribute to defining relevant pricing models based on market insights and business goals What we are looking for : Background 3 years of experience, ideally in a SaaS scale-up or in a Finance consulting firm Master's degree in a top business or engineering school Hard Skills Strong analytical skills, with the ability to provide actionable recommendations and contribute to their execution Proficiency in data analysis & modeling to extract insights and forecast performance Excellent written and verbal communication skills, with high attention to detail Strong expertise in positioning & messaging, with ability to craft compelling value propositions Solid project management skills: planning, execution, stakeholder alignment Good understanding of Finance; advanced knowledge is a plus Familiarity with AI tools for Product Marketing use cases would be a plus Soft Skills A strong interest in the financial challenges of SMBs and mid-market companies Ideally extensive knowledge of the B2B SaaS ecosystem Performance-driven and metrics-focused approach Entrepreneurial mindset and strong ownership of projects Proactive, self-starter attitude, comfortable with experimentation Challenger mindset: able to question and optimize processes and priorities Ability to multitask and adapt in a fast-paced environment Curiosity and commitment to continuous learning and self-development What we offer : Attractive salary package (fixed variable) Swile Restaurant tickets Amazing new offices with rooftop ! Team buildings and challenges Best time to join in terms of growth potential Fast learning environment, entrepreneurship and team spirit An incredible team of ambitious entrepreneurs Hiring Process : Initial interview with Maria, Talent Acquisition (30-minute introduction call) 1st round with Charlotte May, Head of Product Marketing (30-minute introduction call) 2nd round with Charlotte May again (45-minute live case study) 3rd round with Maik, Product Marketing Manager : (45-minute live case study) Final step at our offices: a tour of the workplace, a chance to meet part of the team, and an interview with Etienne Desbrières, VP Product Thank you! Seniority level Seniority level Not Applicable Employment type Employment type Full-time Job function Job function Sales and Business Development Industries Software Development Referrals increase your chances of interviewing at Agicap by 2x Sign in to set job alerts for “Market Manager” roles. 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Location: Milano, Lombardia, IT

Posted Date: 7/16/2025